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This web page has the following on the homepage, "A Worry-Free Way To Stay Connected." Our analyzers saw that the web site also said " Welcome to the Assurance Wireless Media Center." The Website also said " Assurance Wireless welcomes inquiries from members of the press and industry analysts. For answers to specific questions, help researching a mobile industry trend or to set up an interview with a Sprint or Assurance Wireless spokesperson, please visit the Sprint Newsroom at http newsroom. Thanks for your interest in Assurance Wireless. Assurance Wireless in San Francisco News Package and B-Roll." The website's header had Lifeline as the most important optimized keyword. It is followed by free cell phone service, low-income customers, and Obama phone which isn't as highly ranked as Lifeline. The next words assurancewireless.newshq.businesswire.com uses is Kyocera Jax. government-subsidized was included and will not be viewed by search parsers.